What is the first thing that comes in your mind when you think of Wal Mart? The first thing that pops in my mind when I think of Wal Mart is low prices and what everybody calls it Wally World. The first thing that pops in my mother's mind is Black Friday when hundreds of people rush into Wal Mart four in the morning just to shop for Christmas for those forty dollar DVD's etc.
Everyone loves Wal Mart because you can find anything you want and need for an example electronics, food, and toys for your kids to enjoy. Wal Mart is designed for very low prices and what people can afford. Wal Mart is everywhere across the world and is one of the top retail stores in the country. It is also a family oriented store for many occassions such as birthdays, Christmas, Halloween, and simple things like cookouts for the Fourth of July. I think that Wal Mart would want people to know that they are very convienient and you can always count on them as far as low prices. They are open twenty four seven which, means if you have an emergency at three o clock in the morning they will be open. So when you think of Wal Mart, think of the greatest place to be like Disney World because it will bring pleasure and joy to your life.
The brand signifies growth and it is designed to compliment other businesses in an area with all brick exterior. Wal Mart represents the epitome of American entrepreneurial spirit. It also signifies the beauty of American including the color and its looks.(Redorbit.com)
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1 comment:
This really doesn't count as a brand analysis of Wal-mart. While your thoughts or memories are significant - they don't count as analyzing the brand - please use Aaker's framework.
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